Knowing how to make a podcast and add it to your website is a great marketing tool

You want your customers to be able to access information about your hotel or resort from anywhere. But let's face it, most people don't carry their laptop computer everywhere nor can they use it while they are driving. It is hard to get a sense of your hotel from a telephone call. Besides, people can read information about your business on the Internet, but it is still impersonal. Hearing someone's voice describe a business on an Ipod is a unique way to market your business. Potential customers can listen to the pod cast anywhere--at their office, in their car or while relaxing outdoors. If you think you are not technologically savvy enough to create your own audio recording, you would be amazed at how easy it is how to make a podcast with our 'Quick Podcast'. You probably have everything you need to make a pod cast on your personal computer.

Check your computer to see if it has a built-in microphone. If it does, you can simply record into your own computer. You may also want to consider a sound and mixing software. You can find a free download at Audacity The site also has instructions on how to use and create your pod cast. Write out a script of what you would like to say and practice it until you are comfortable with it. If you know someone with a great voice, you may want to ask them to record your pod cast. Once you have completed your recording, save it onto your computer. The file needs to be an MP3 or other type of audio recording. You add the pod cast to your website for customers to download onto their Ipod. The customer can share the pod cast with others at their office. Hearing your voice instills confidence in potential consumers and is a unique marketing tool.